Precision messenger

Precision messenger makes sending email campaigns quick, easy and safe. It includes advanced email marketing technology that is constantly improving to keep delivering some of the best results in the industry. It's an online system so there is no expensive software to maintain on-site and you get the latest features instantly. With messenger you can't email people more than once within the same campaign, unsubscribes are automatically removed and emails are sent in a multipart mime format to ensure that recipients with non-html capable email clients can always view readable content. Some additional capabilities are listed below, if you would like to see messenger in action, request an online demo.

list management
Lists can be uploaded and deleted as required through the easy to use list manager. All email activity is recorded against each list, so if you have a number of list sources you can see how well each performs - for example if you have a customer and a prospect list you can see the click throughs by list source and evaluate which list performs better. You can also add domains or specific email addresses to be suppressed from your campaigns.

filtering
When your data is loaded into the campaign you can set filter rules to include or exclude contacts. This can be useful if you want to send different messages to different groups of contacts or if you want to exclude a certain company from the campaign.

email content
Messenger uses advanced techniques to enable you to put together professional email content, ensure it can be read by everyone and gain high response rates:

personalisation - mail merge is all very well where you can trust your data, but that's very rare. messenger employs carefully honed algorithms to ensure that key parts of your message such as the greeting are correct. Using advanced personalisations you can also automatically format and use specific data such as company names or last contact dates within your messages to make the message more personal and gain a better response.
templates and online message editing - messenger includes an easy to use online html editor where you can create templates for re-use and then simply edit the text for future editions, without the need for specialised html knowledge.
html and plain text versions - Using messenger's email content manager allows you to send messages in multipart mime which ensures that they can be read by html capable email clients as well as text only clients. You can also upload templates and use the online html editor to change text.

tracking
When you add a message with links included you can automatically record the number of click throughs as well as track exactly who clicks on the links and when. You can then use this information to provide relevant information to your prospects and customers.

scheduling
The advanced scheduling features in messenger enable you to set up campaigns to run all at once or in batches, for example to drip feed a steady flow of leads through to your sales team.

response management
All auto-replies, bounces and unsubscribes are handled automatically and a list of each can be downloaded.

Precision messenger can forward responses to any email address(es) you specify. If you have sales territory infrmation marked against the contacts in your data you can even have the responses forwarded direct to the appropriate account manager!